IEEE - Institute of Electrical and Electronics Engineers, Inc. - Study on the Constitution Dimension of Customer Value under E-Commerce

2010 International Conference on Electrical and Control Engineering (ICECE)

Author(s): Han Na ; Ji Xiangjun
Publisher: IEEE - Institute of Electrical and Electronics Engineers, Inc.
Publication Date: 1 June 2010
Conference Location: Wuhan, China, China
Conference Date: 25 June 2010
Page(s): 3,055 - 3,058
ISBN (CD): 978-0-7695-4031-3
ISBN (Electronic): 978-1-4244-6881-2
ISBN (Paper): 978-1-4244-6880-5
DOI: 10.1109/iCECE.2010.744
Regular:

Under background of the growing competition enterprises had increasingly recognized to seek the competitive advantage from customer. The study on customer was also concerned. At the same time,... View More

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