IEEE - Institute of Electrical and Electronics Engineers, Inc. - The Research on E-Business Marketing Pattern of Second-Hand Car

2010 International Conference on Electrical and Control Engineering (ICECE)

Author(s): Wenshan Wang ; Hongying Wang
Publisher: IEEE - Institute of Electrical and Electronics Engineers, Inc.
Publication Date: 1 June 2010
Conference Location: Wuhan, China, China
Conference Date: 25 June 2010
Page(s): 3,105 - 3,107
ISBN (CD): 978-0-7695-4031-3
ISBN (Electronic): 978-1-4244-6881-2
ISBN (Paper): 978-1-4244-6880-5
DOI: 10.1109/iCECE.2010.757
Regular:

The market of second-hand car is active, but the marketing pattern is single and has many drawbacks. In information age, it's a trend to take e-business marketing pattern of second-hand car. In... View More

Advertisement