IEEE - Institute of Electrical and Electronics Engineers, Inc. - An integrated technological position model from two different strategic approaches: Using patent analysis

2010 Portland International Conference on Management of Engineering & Technology (PICMET)

Author(s): Shann-Bin Chang
Publisher: IEEE - Institute of Electrical and Electronics Engineers, Inc.
Publication Date: 1 July 2010
Conference Location: Phuket, Thailand, Thailand
Conference Date: 18 July 2010
Page(s): 1 - 10
ISBN (CD): 978-1-890843-21-2
ISBN (Paper): 978-1-4244-8203-0
Regular:

Discussions on business strategy formation in the past 50 years can be separated into two categories: the inside-out and the outside-in approach. Technology is a critical factor when manager... View More

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