IEEE - Institute of Electrical and Electronics Engineers, Inc. - The Moral Hazard and Club Model of Internet Presence Provider
2010 International Conference on E-Business and E-Government (ICEE)
Author(s): | Hongxia Zhao ; Jiaoping Yang ; Xinhai Wang |
Publisher: | IEEE - Institute of Electrical and Electronics Engineers, Inc. |
Publication Date: | 1 May 2010 |
Conference Location: | Guangzhou, China, China |
Conference Date: | 7 May 2010 |
Page(s): | 2,167 - 2,169 |
ISBN (CD): | 978-0-7695-3997-3 |
ISBN (Electronic): | 978-1-4244-6647-4 |
DOI: | 10.1109/ICEE.2010.548 |
Regular:
The relationship between consumer and internet trading platform in e-commerce market is seen as a principal-agent relationship under incomplete information, which the moral hazard risk might... View More