IEEE - Institute of Electrical and Electronics Engineers, Inc. - Study on Business Models Transformation of Online Travel Services Industry

2010 International Conference on E-Business and E-Government (ICEE)

Author(s): Lifang Peng ; Liangliang Zhang
Publisher: IEEE - Institute of Electrical and Electronics Engineers, Inc.
Publication Date: 1 May 2010
Conference Location: Guangzhou, China, China
Conference Date: 7 May 2010
Page(s): 3,042 - 3,045
ISBN (CD): 978-0-7695-3997-3
ISBN (Electronic): 978-1-4244-6647-4
DOI: 10.1109/ICEE.2010.767
Regular:

Though online travel services industry has been going through rapid growth, the business models were ambiguous and immature. Even the leader CTrip.com learns by trial and error. Therefore, study... View More

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