IEEE - Institute of Electrical and Electronics Engineers, Inc. - Scheduled seeding for latent viral marketing

2016 IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining (ASONAM)

Author(s): Alon Sela ; Dmitri Goldenberg ; Erez Shmueli ; Irad Ben-Gal
Publisher: IEEE - Institute of Electrical and Electronics Engineers, Inc.
Publication Date: 1 August 2016
Conference Location: San Francisco, CA, USA
Conference Date: 18 August 2016
Page(s): 642 - 643
ISBN (Electronic): 978-1-5090-2846-7
ISBN (USB): 978-1-5090-2845-0
DOI: 10.1109/ASONAM.2016.7752304
Regular:

One highly studied topic in the field of social networks is the search for influential nodes, that when seeded (i.e. infected intentionally), may infect a large portion of the network through a... View More

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