IEEE - Institute of Electrical and Electronics Engineers, Inc. - Finding Demand for Products in the Social Web

2015 IEEE International Conference on Smart City/SocialCom/SustainCom (SmartCity)

Author(s): Philipp Berger ; Patrick Hennig ; Stefan Bunk ; Dimitri Korsch ; Daniel Kurzynski ; Christoph Meinel
Publisher: IEEE - Institute of Electrical and Electronics Engineers, Inc.
Publication Date: 1 December 2015
Conference Location: Chengdu, China
Conference Date: 19 December 2015
Page(s): 432 - 439
ISBN (CD): 978-1-5090-1892-5
ISBN (Electronic): 978-1-5090-1893-2
DOI: 10.1109/SmartCity.2015.109
Regular:

Finding potential customers in social networks is a hard challenge for today's businesses. But by listening to the noise of social network posts, we identify users, who express a demand for a... View More

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