IEEE - Institute of Electrical and Electronics Engineers, Inc. - Implications of product configurator applications: An empirical study

2015 IEEE International Conference on Industrial Engineering and Engineering Management (IEEM)

Author(s): Linda L. Zhang ; Petri T. Helo ; Arun Kumar ; Xiao You
Publisher: IEEE - Institute of Electrical and Electronics Engineers, Inc.
Publication Date: 1 December 2015
Conference Location: Singapore, Singapore
Conference Date: 6 December 2015
Page(s): 57 - 61
ISBN (Electronic): 978-1-4673-8066-9
ISBN (USB): 978-1-4673-8065-2
DOI: 10.1109/IEEM.2015.7385608
Regular:

Product configurators have been widely applied in practice for delivering a right amount of product variety. Based on a survey, this study empirically investigates the implications of product... View More

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