IEEE - Institute of Electrical and Electronics Engineers, Inc. - Cultural tourism O2O business model innovation-case analysis based on CTRIP

2015 International Conference on Logistics, Informatics and Service Sciences (LISS)

Author(s): Sijing Liu ; Chao Lu
Sponsor(s): IEEE
Publisher: IEEE - Institute of Electrical and Electronics Engineers, Inc.
Publication Date: 1 July 2015
Conference Location: Barcelona, Spain
Conference Date: 27 July 2015
Page(s): 1 - 6
ISBN (CD): 978-1-4799-1890-4
ISBN (Electronic): 978-1-4799-1891-1
DOI: 10.1109/LISS.2015.7369783
Regular:

It is absolutely not an accidental phenomenon that the development of Internet overlaps with boom of business model research. The emergence of the Internet has greatly promoted the development and... View More

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