IEEE - Institute of Electrical and Electronics Engineers, Inc. - Mining lifestyle personas at scale in e-commerce

2015 IEEE International Conference on Big Data (Big Data)

Author(s): Kang Li ; Vinay Deolalikar ; Neeraj Pradhan
Publisher: IEEE - Institute of Electrical and Electronics Engineers, Inc.
Publication Date: 1 October 2015
Conference Location: Santa Clara, CA, USA
Conference Date: 29 October 2015
Page(s): 1,254 - 1,261
ISBN (Electronic): 978-1-4799-9926-2
ISBN (USB): 978-1-4799-9925-5
DOI: 10.1109/BigData.2015.7363880
Regular:

Groupon is a major e-commerce company. It is unique in the sense that it is not only a vendor of goods, but also of local deals (such as restaurants, spas, activities, etc.) that reflect various... View More

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