IEEE - Institute of Electrical and Electronics Engineers, Inc. - Dual Semiosis Analysis Model managing customer-focused service innovation

2015 12th International Joint Conference on Computer Science and Software Engineering (JCSSE)

Author(s): W. Nadee ; M. Alhammad ; A. Uppal ; S. Ali ; S. R. Gulliver
Publisher: IEEE - Institute of Electrical and Electronics Engineers, Inc.
Publication Date: 1 July 2015
Conference Location: Songkhla, Thailand
Conference Date: 22 July 2015
Page(s): 144 - 149
ISBN (Electronic): 978-1-4799-1966-6
ISBN (USB): 978-1-4799-1965-9
DOI: 10.1109/JCSSE.2015.7219786
Regular:

Customers will not continue to pay for a service if it is perceived to be of poor quality, and/or of no value. With a paradigm shift towards business dependence on service orientated IS solutions... View More

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