Iberian Association of Systems and Information Technology (AISTI) - Communications and corporate social responsibility: A canvas to build its strategy

2015 10th Iberian Conference on Information Systems and Technologies (CISTI)

Author(s): J. Carlos H. Hurtado ; Xavier Ferras ; Nuria Arimany ; Dulcinea Meijide
Publisher: Iberian Association of Systems and Information Technology (AISTI)
Publication Date: 1 June 2015
Conference Location: Aveiro, Portugal
Conference Date: 17 June 2015
Page(s): 1 - 8
ISBN (Electronic): 978-9-8998-4345-5
DOI: 10.1109/CISTI.2015.7170551
Regular:

The communication's role in the business world evolves towards a more participatory and consensual model with stakeholders, because they are crucial to generate impact on social responsibility,... View More

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