IEEE - Institute of Electrical and Electronics Engineers, Inc. - The impact of service quality and relationship quality on E-shop brand image

2008 IEEE International Conference on Service Operations and Logistics, and Informatics (SOLI)

Author(s): Ming Chen ; Jianming Zhou ; Tingxi Li
Publisher: IEEE - Institute of Electrical and Electronics Engineers, Inc.
Publication Date: 1 October 2008
Conference Location: Beijing, China
Conference Date: 12 October 2008
Volume: 1
Page(s): 89 - 92
ISBN (CD): 978-1-4244-2013-1
ISBN (Paper): 978-1-4244-2012-4
DOI: 10.1109/SOLI.2008.4686368
Regular:

With the rapid development of internet, shopping online has become one of the mainstream patterns for consumption. As E-consumers will not trust and go shopping from E-shops so easily, building up... View More

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