IEEE - Institute of Electrical and Electronics Engineers, Inc. - Transferring value-added activities in new product development: A multiple case study in the automotive sector within modular strategy context

PICMET '08 - 2008 Portland International Conference on Management of Engineering & Technology

Author(s): P.A. Cauchick Miguel ; E. Prieto
Publisher: IEEE - Institute of Electrical and Electronics Engineers, Inc.
Publication Date: 1 July 2008
Conference Location: Cape Town, South Africa
Conference Date: 27 July 2008
Page(s): 1,235 - 1,246
ISBN (CD): 978-1-890843-18-2
ISBN (Paper): 978-1-890843-17-5
DOI: 10.1109/PICMET.2008.4599733
Regular:

Automobile companies have used modularity as a strategy applied to new product development along with the outsourcing of production. To develop products using the modular strategy, activities... View More

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