IEEE - Institute of Electrical and Electronics Engineers, Inc. - Research on cross-selling in the express delivery enterprise based on data mining

2008 International Conference on Service Systems and Service Management (ICSSSM 2008)

Author(s): Jingyun Huang ; Shouwen Ji ; Haiyao Xie ; Xiaohua Wang
Publisher: IEEE - Institute of Electrical and Electronics Engineers, Inc.
Publication Date: 1 June 2008
Conference Location: Melbourne, VIC, Australia
Conference Date: 30 June 2008
Page(s): 1 - 6
ISBN (CD): 978-1-4244-1672-1
ISBN (Paper): 978-1-4244-1671-4
DOI: 10.1109/ICSSSM.2008.4598443
Regular:

The enterprises which provide express delivery services must have high regard for customer and offer good services to improve the customer service level. As a newly thought of marketing,... View More

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