IEEE - Institute of Electrical and Electronics Engineers, Inc. - Early sales of new technology products: a framework for comparing the sales cycle of competing start-up and large supplier firms

Technology Management for Reshaping the World. PICMET'03. Portland International Conference on Management of Engineering and Technology

Author(s): J. Loudiadis
Publisher: IEEE - Institute of Electrical and Electronics Engineers, Inc.
Publication Date: 1 January 2003
Conference Location: Portland, OR, USA, USA
Conference Date: 24 July 2003
Page Count: 10
Page(s): 348 - 357
ISBN (Paper): 1-890843-08-3
DOI: 10.1109/PICMET.2003.1222813
Regular:

The objective of this paper is to examine the theory and describe a methodology to compare the early sales of innovative technology products made by two samples: technology-based start-ups and... View More

Advertisement