Association for Computing Machinery (ACM) - Continuous Experimentation and A/B Testing: A Mapping Study

2018 IEEE/ACM 4th International Workshop on Rapid Continuous Software Engineering (RCoSE)

Author(s): Rasmus Ros ; Per Runeson
Publisher: Association for Computing Machinery (ACM)
Publication Date: 1 May 2018
Conference Location: Gothenburg, Sweden, Sweden
Conference Date: 29 May 2018
Page(s): 35 - 41
ISBN (Electronic): 978-1-4503-5745-6

Background. Continuous experimentation (CE) has recently emerged as an established industry practice and as a research subject. Our aim is to study the application of CE and A/B testing in various... View More