IEEE - Institute of Electrical and Electronics Engineers, Inc. - Discovering Important Rules and Loyal Customer by Considering the Repetition in Association Rules

2006 Innovations in Information Technology

Author(s): M. Pei ; S. Taniguchi ; T. Hara ; S. Nishio
Publisher: IEEE - Institute of Electrical and Electronics Engineers, Inc.
Publication Date: 1 November 2006
Conference Location: Dubai, United Arab Emirates
Conference Date: 19 November 2006
Page(s): 1 - 5
ISBN (CD): 1-4244-0674-9
ISBN (Paper): 1-4244-0673-0
DOI: 10.1109/INNOVATIONS.2006.301950
Regular:

In this paper, we present a study on association rule mining based on real POS data from a SME (small and medium enterprise). Our main contribution is proposing a new criterion, called R-repeat,... View More

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