IEEE - Institute of Electrical and Electronics Engineers, Inc. - International technology sales-a viable strategy to maximize the returns on business assets

Author(s): Leung, P.S.K.
Publisher: IEEE - Institute of Electrical and Electronics Engineers, Inc.
Publication Date: 1 January 1991
Conference Location: Boston, MA, USA
Conference Date: 7 October 1991
Page(s): 7 - 8
ISBN (Paper): 0-7803-0018-1
DOI: 10.1109/EEIC.1991.162560
Regular:

A major objective of many US companies in the coming decade is to become more globally focused. While many are still only thinking about how best to export products from a US manufacturing base, a... View More

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